On the 9th of May, an article was aired in Globoplay's Jornal da EPTV, which was attended by some members of the Linkages team. in it, Camila Baldoni, Project Manager, Bruna Baldoni, administrative manager, and our director, Lucas Baldoni tell us about the characteristics of the geomarketing area and market mapping, as well as the particularities of the geomarketing analyst profession, with emphasis on the course that will be taught by the company in August of this year.
Get in touch here to reserve your spot.
The main objective of the article is to give visibility to the geomarketing area, whose demand has been growing in recent years. Therefore, we emphasize our encouragement to young graduates and postgraduates to start a path within the profession.
Linkages activities as a company specialized in geomarketing
Since the beginning, our mission has been to decipher the story that data tells to generate tailored information. In this way, we actively contribute to the growth of our customers, in the most varied segments.
At the same time, in a market that mainly offers automatic data collection solutions, our focus is to combine technology from geoprocessing to human gaze of our experts, who carefully analyze each project in order to draw powerful, profitable and, above all, easy to interpret insights.
Among the company's activities, we can highlight the collection and analysis of georeferenced data for:
- point of sale indication
- Land prospecting for the real estate sector
- Mapping of partners, suppliers and labor
- Mapping of competitors
- cannibalization study
- target audience location
And other research that may be relevant depending on the project.
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