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How to conduct market mapping in a strategic and data-driven way?
Realizar um mapeamento de mercado é muito mais do que levantar números soltos ou listar potenciais clientes. Trata-se de um processo estruturado que combina pesquisa,

Linkages wins support from FAPESP to develop pioneering AI model with geospatial analysis for market mapping
Artificial Intelligence will allow us to carry out more precise and agile geospatial analyzes to map the best locations of commercial points for entrepreneurs, new squares for franchises

Linkages advises: Start the year by asking yourself these 5 questions about your market
“Know your enemies and know yourself” – Said Sun Tzu, Chinese military strategist and philosopher, thousands of years ago… Although this phrase

Uncovering land prospecting strategies: from possible to viable
Opening a new store, building a condominium, expanding a franchise, choosing land for investment – these are crucial ventures that go through several phases until completion.