Geotechnology for strategic decisions
Discover the specific characteristics of each territory with Linkages' analyses! Our solution provides analyses with up-to-date geodata on population, income, urban zoning, building guidelines, and other urban and environmental information to aid your decision-making.
Business Segments
Real estate market
We mapped potential areas to accelerate feasibility studies.
Retail and Franchises
We identify the best locations for the expansion of major brands.
Agro-environmental and Climate
Integrated analyses of the territory to identify constraints, risks, and opportunities.
Smart Cities
We transform data into actionable information for management and planning.
Market Reports
Turn territory into a competitive advantage! Growth, expansion, and efficiency require decisions based on reliable data.
With our Market Research ReportsYou combine geotechnology and geospatial intelligence to make precise decisions, reduce risks, and generate real results.
Our Ecosystem
Our market mapping method is based on broad, intelligent and automated geolocation data collection to provide fast results. We are immersed in the largest innovation ecosystems in Brazil! We are a daughter company of UNICAMP and have a space at USP - Campus São Paulo, in the NIDUS Program.
Customers
Content
Who can work in the Geomarketing area? Check out the job opportunities in one of the most promising areas of the 21st century
Geomarketing is an interdisciplinary field that combines elements of geography, economics, statistics, and technology. In this way, it can analyze the market based on spatial and geographic data. This emerging field plays a crucial role in strategic decision-making for companies and organizations, mainly because it allows them to understand the geographic environment in which they operate and adapt their business strategies according to spatial variables. Initially, geomarketing arose as a response to the growing need to understand how location affects business. It had modest origins, with the collection of geographic data initially done on paper.
The future of generation Z: discover consumer and housing trends that are already revolutionizing the global market
It's no secret that Generation Z, comprised of young people born from the mid-1990s to the early 2010s, has been remarkably shaping the consumer landscape. As this generation matures and enters the workforce, their worldview and personal choices have a significant impact on all sectors, particularly regarding food and housing. Therefore, keeping up with these changes becomes crucial for businesses that intend to remain thriving in the years to come. In this article, we will explore the consumer trends of Generation Z.
Artificial intelligence: discover GPT Chat applied to maps
You've probably already heard some news about the revolution we're experiencing in the field of technology with the advancement of Artificial Intelligence. But what does that mean and what does it have to do with maps and geomarketing? Let's find out in this article. Artificial intelligence (AI) is a branch of computer science that focuses on creating systems that can reason, learn, and act similarly to humans. AI has a long history, dating back to the early days of computing. The first use of the term "artificial intelligence" was in 1955, in an article by the mathematician...
Did you know that your company's data visualization says a lot about your next decision?
We already know that making data-driven decisions is the only way to grow a business. Now, did you know that there's a whole science behind data visualization and that the way you organize it can be crucial to its interpretation? Humans are visual creatures, and depending on the hierarchy of information in a report, we can feel influenced, confused, or, in the worst-case scenario, overwhelmed with information to make a decision. This is why Linkages follows certain standards of excellence when it comes to presenting data to our clients. Keep reading this
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